Why subscribe?

Subscribe to get full access to the newsletter and website. Never miss an update.

I write about General, Business and Personal stuff.

In the General sphere, we’re in a fascinating period of mega change in the world and I try to work a few things out. Well, why not?

Regarding Business, most sources concentrate on specific corporate functions and address ways to do things better. That’s fine and useful. But I’m as or more interested in the context of it all … the Big Picture. Why? Because it can provide clues about problems that might be side-stepped and opportunities that might be grasped. A bit more ‘strategy’ than ‘tactics’.

I spent years in Marketing & Sales roles, with large enterprises like Procter & Gamble and Hertz Corporation, and on the other side of the fence with advertising and marketing agencies, and as a specialist for Accenture. In the process I have written swathes of high level management documents and co-authored a book on value propositions … the Value Proposition is a particular obsession of mine and some specific and, I hope, leading-edge learning opportunities are coming up!

And I put put up some Personal posts, for two main reasons. One: when, like me, you get into older age, I think you’re actually better able to see how all the elements of life interconnect. Two: my particular history started off with an adoption and I’m fascinated by the specific effects of this event.

If you think these things might be of interest, do, please, subscribe. I’d love to welcome you. There’s free stuff and paid stuff.

Stay up-to-date

You won’t have to worry about missing anything. Every new edition of the newsletter goes directly to your inbox.

Join the crew

Be part of a community of people who share your interests.

To find out more about the company that provides the tech for this newsletter, visit Substack.com.

User's avatar

Subscribe to Aargh! by David Pinder

Aargh! stands for Age-activated reportage, grumpiness and humor. General stuff tries to make sense of socio-political changes. Business stuff focuses particularly on Customer Value. Personal stuff focuses on the vicissitudes of adoption.

People

Sales. Marketing. Business generally. How business works within society. These are the topics that get me going. History, too: how do the past, present and future connect? I'd welcome your company on the journey.